Our history - 1974


  • The Kalmar Plant - called "the human factory" - was opened representing Pehr G Gyllenhammar's vision of a safe and satisfying workplace far removed from the assembly line. For the 20 years during which it served the Volvo Group, the Kalmar Plant epitomised a more "human" factory. Despite much protest, the plant was closed in 1994.
  • The 240 and 260 series of passenger cars was introduced in 1974.
  • Production of a new series of terrain vehicles wads commenced. The C300 series was used for more than military purposes.
  • An assembly plant for trucks and buses was set up i Irvine, outside Glasgow in Scotland.
  • The B55 double-decker became popular in Britain, Ireland and other parts of the world.