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Volvo’s Environment Prize 2007

Today, one of the world’s most recognized scientists in the field of energy efficiency, Amory B. Lovins, was awarded Volvo’s Environment Prize 2007. “This prize is a fantastic recognition of our work at the Rocky Mountain Institute,” says Amory B. Lovins.
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Since the 1970s, Amory B. Lovins’ research has been demonstrating that more efficient usage of our existing energy supplies is cost-effective. But as he says - it’s perhaps only now that the time is ripe for such a message. "It’s cheaper to save fuel than to buy more. And it’s also better for the environment."

“If we simply learn to manage the energy we use better, we don’t need to increase production. There is enough in the world for everyone to be able to travel and live comfortably,” Amory B. Lovins claims and gives some examples:
“The efficiency of converting coal at the powerstation into incandescent light in the room is about 3 percent. And only 0,3 percent of the fuel energy we put in our cars actually moves the driver."

Amory B Lovins is the chief scientist and a co-founder of the Rocky Mountain Institute, established 25 years ago. Then, he had a small staff of only 12 people. Today, the Institute has over 80 employees.
“What am I going to do with the prize of SEK 1.5 million? Some will go to charity but most of it will be invested in the Rocky Mountain Institute in both new technology and new facilities.

This is the 18th year in a row that the independent Foundation for the Volvo Environment Prize has awarded the prize to internationally renowned experts and scientists. The prize was instituted in 1988 to support and promote research and development within the broad field of the environment, and has since acquired the status of being one of the world’s most prestigious environment awards.