Volvo Group becomes top sponsor of Boao Forum for Asia Annual Conference 2008

A pre-announcement press conference of Boao Forum for Asia (BFA) Annual Conference 2008 was held in Beijing on January 24. The press conference announced that the Forum was reset to April 11-13, 2008, one week earlier than usual, under the theme "Green Asia: Moving Towards Win-Win Through Changes". The press conference also updated the Forum’s preparation and sponsorship status. Volvo Group is honored to become the Diamond Sponsor of BFA Annual Conference 2008.
Leif Johansson, President and CEO of the Volvo Group and Mr Long Yongtu, Secretary-General of Boao Forum for Asia
As a non-government, non-profit international organization, BFA is the most prestigious and premier forum for leaders in government, business and academia in Asia and other continents to share visions on the most pressing issues in this dynamic region and the world at large. The Forum is committed to promoting regional economic integration and bringing Asian countries even closer to their development goals.

“During the past 7 years, Boao Forum for Asia has become a top dialogue platform for leaders from all industries in Asia and the world, to share their opinions and experience, “ Mr Leif Johansson, CEO of the Volvo Group said. “As a leading gobal supplier for commercial transport solutions, Volvo Group is committed to establishing a partnership with China and Asia and to bring its expertise in environmental, logistical and safety related issues in to this partnership to the benefit of all parties. Sonsoring BFA Annual Conference 2008 embodies our efforts of promoting the development of Asia economy and our long-term commitment to China.”

It’s confirmed that Mr. Leif Johansson will visit China and attend BFA Annual Conference 2008 in this April. He will deliver a keynote speech during the Forum in line with the year’s theme. Mr. Leif Johansson, a promoter and practitioner of environmental care, firmly believes the transport companies should shoulder more responsibilities in energy-saving and emission reduction. Environmental care is a Volvo brand core value along with quality and safety  which is implemented in the daily operations and product development of all business areas within the Group.

Beijing, China
January 24, 2008

For further information, please contact:

Lansi Jiang
VP, Corporate Communication and Brand
Volvo (China) Investment Company Ltd
Tel.:  +86 10 8451 8898
Fax:  +86 10 8454 0376

Edward Zhang
Thunder Communications Shanghai Ltd.
Tel:  +86 21 6116 9588
Fax: +86 21 6116 9599
MP: +86 (0) 1370 169 7710